Portfolio & Digital Garden

Moe's Frontmatters

Creative Producer & Writer

I write, I produce, I market — and what makes that work is treating them as one conversation, not three. The question is always the same: what makes something good, what makes it shippable, and what makes it land?

I've written narrative, dialogue, and world documentation for games, produced films, and built strategy for indie games and early-stage startups — content, product, and go-to-market. I also spent over a decade evaluating projects for a film fund, reading scripts, scrutinizing budgets, and assessing market viability. I'm built for teams that need someone who gets the whole picture.

Learn more about me.

You can reach me at moe[at]moesfrontmatters.com.

Digital Garden — Notes on completed projects and works-in-progress through case studies, post-mortems, reflections, and observations, as well as random musings on the subjects that interest me.

Games

Cinematics & Cutscenes

"New Dog, Old Tricks"

PDF ↓ Cinematic · Sci-Fi · 3 pages · Ollie Oxenfree

A young technician and her robotic dog chase a lead on her missing brother, uncovering something far stranger in an old woman's house. A cinematic quest moment that blends dark humor, visual spectacle, and a major turning point.

Runner-Up, ELVTR Game Writing Competition

"A Visit to the Magistrate"

PDF ↓ Cinematic · Sci-Fi · 3 pages · SamSara's Edge

A trial scene where a dysfunctional couple attempt to emotionally manipulate a sensitive, anthophile AI judge into choosing their partner as the first to enter a roguelite dungeon.

Character Work

Ollie Liviere

PDF ↓ Barksheet · Sci-Fi, Fantasy · Ollie Oxenfree

Barks with VO direction, triggers, and firing conditions in combat, stealth, puzzle-solving, and AFK moments.

Ollie Liviere

PDF ↓ Biography · Sci-Fi, Fantasy · Ollie Oxenfree

Comprehensive character bio covering psychology, voice systems, relationship dynamics, moral framework, and formative backstory.

Howard the Duck

PDF ↓ Barksheet · Action-Adventure · Howard the Duck & Spider-Ham

Barks with partner dynamics, escalation patterns, meta-commentary, and conditional firing logic in combat, stealth, exploration, and traversal.

Lore & Worldbuilding

Motopetrids

PDF ↓ Bestiary Profile · Dark Fantasy, RPG · Grim Rock

A 60s era FBI profile. The scourge of WWII British pilots reimagined as a "Class B" biological parasite and environmental hazard with high-risk-high-reward social mechanics.

McCarthy's Letter to Madam President-Elect

PDF ↓ Flavour Text · Dark Fantasy, RPG · Grim Rock

Post-game collectible in which alt-60s CIA Director Joseph McCarthy criticizes a video game proposal and recommends a very McCarthyist course of action.

Marketing

Due to NDAs, case studies emphasize methodology and strategic approach rather than final deliverables. If you'd like to discuss a project in detail, please reach out at moe[at]moesfrontmatters.com

Building a Brand for an Indie Mobile Game

Content Strategy & Marketing · Mobile Game · Cozy Runner · The Otter Side

Comprehensive content strategy framework including thematic positioning, messaging architecture, voice systems, and multi-platform campaign roadmaps for indie studio's debut mobile title.

UX Design & User Research for a Wellness Booking App

UX Design & Strategy · Social Enterprise · Wellness SaaS · FitIn.io

Ethical marketplace connecting fitness seekers with inclusive classes and trainers. Delivered wireframes, prototypes, and user research that attracted investor interest during pre-launch.

Film & TV

In addition to other roles across the development/production value chain, I've worked as a consultant for production companies, grants bodies, financiers and equity investors in Canada, US, and the Arabian Gulf.

Scenes

"The Draw"

PDF ↓ Film Scene · Fantasy, Historical · 3 pages · Grim Rock

A nurse sits across from her surrogate father to draw his blood, a key ingredient in the sand wafers he uses to cure children's nightmares. But it's the morning after she discovered his secret lab, turning this routine procedure into a quiet interrogation about loyalty, change and the cost of careless words.

Produced Works